[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.ajsa.cz\/nekonzistence-google-s-recenzemi-tretich-stran-mate-uzivatelskou-zkusenost\/#Article","mainEntityOfPage":"https:\/\/www.ajsa.cz\/nekonzistence-google-s-recenzemi-tretich-stran-mate-uzivatelskou-zkusenost\/","headline":"Nekonzistence GOogle s recenzemi t\u0159et\u00edch stran mate u\u017eivatelskou zku\u0161enost","name":"Nekonzistence GOogle s recenzemi t\u0159et\u00edch stran mate u\u017eivatelskou zku\u0161enost","description":"Kdy\u017e jsem poprv\u00e9 za\u010dal v\u00a0tomto pr\u016fmyslu n\u011bkdy v\u00a0roce 2006, byla tu cel\u00e1 \u0161k\u00e1la webov\u00fdch str\u00e1nek, na kter\u00fdch se vlastn\u00edci mal\u00fdch podnik\u016f \u010di mal\u00ed podnikatel\u00e9 mohli zeptat z\u00e1kazn\u00edk\u016f, aby napsali recenzi o jejich produktech \u010di slu\u017eb\u00e1ch. O n\u011bjak\u00fdch deset let pozd\u011bji jsme zjistili, \u017ee je tu velice m\u00e1lo webov\u00fdch str\u00e1nek v\u00a0tomto prostoru, kter\u00e9 aktivn\u011b generuj\u00ed obsah [&hellip;]","datePublished":"2020-02-24","dateModified":"2020-02-24","author":{"@type":"Person","@id":"https:\/\/www.ajsa.cz\/author\/#Person","name":"","url":"https:\/\/www.ajsa.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/4faace62981be50719be6a25151192978e6d585737a520836dcb98934de3bb45?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/4faace62981be50719be6a25151192978e6d585737a520836dcb98934de3bb45?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"ajsa.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"url":"https:\/\/www.ajsa.cz\/nekonzistence-google-s-recenzemi-tretich-stran-mate-uzivatelskou-zkusenost\/","wordCount":267,"articleBody":"Kdy\u017e jsem poprv\u00e9 za\u010dal v\u00a0tomto pr\u016fmyslu n\u011bkdy v\u00a0roce 2006, byla tu cel\u00e1 \u0161k\u00e1la webov\u00fdch str\u00e1nek, na kter\u00fdch se vlastn\u00edci mal\u00fdch podnik\u016f \u010di mal\u00ed podnikatel\u00e9 mohli zeptat z\u00e1kazn\u00edk\u016f, aby napsali recenzi o jejich produktech \u010di slu\u017eb\u00e1ch. O n\u011bjak\u00fdch deset let pozd\u011bji jsme zjistili, \u017ee je tu velice m\u00e1lo webov\u00fdch str\u00e1nek v\u00a0tomto prostoru, kter\u00e9 aktivn\u011b generuj\u00ed obsah generovan\u00fd u\u017eivateli p\u0159\u00edmo od z\u00e1kazn\u00edk\u016f. To z\u00a0cel\u00e9 problematiky d\u011bl\u00e1 daleko komplexn\u011bj\u0161\u00ed probl\u00e9m, hlavn\u011b, kdy\u017e podnikatel \u010di firma \u201evyhraje\u201c negativn\u00ed recenzi na jedn\u00e9 z\u00a0webov\u00fdch str\u00e1nek t\u0159et\u00edch stran, proto\u017ee je \u010dasto velice obt\u00ed\u017en\u00e9 bojovat, pokud neexistuj\u00ed \u017e\u00e1dn\u00e9 pozitivn\u00ed recenze, kter\u00e9 by tuto nerovnov\u00e1hu vyrovnaly.\u00a0Tak\u00e9 se st\u00e1v\u00e1 velice obt\u00ed\u017en\u00e9 pro spot\u0159ebitele a market\u00e9ry rozeznat, kdy vlastn\u011b Google neuplat\u0148uje jejich vlastn\u00ed p\u0159\u00edru\u010dky sch\u00e9mat pro recenze t\u0159et\u00edch stran na jin\u00fdch webov\u00fdch str\u00e1nk\u00e1ch. Tady je p\u00e1r p\u0159\u00edklad\u016f.\u00a0\tRecenze nejsou viditeln\u00e9 na dan\u00e9 webov\u00e9 str\u00e1nce.\u00a0Alespo\u0148 podle vybran\u00fdch \u010dl\u00e1nk\u016f v\u00a0GOogle p\u0159\u00edru\u010dk\u00e1ch recenz\u00ed se prav\u00ed: \u201eUjist\u011bte se, \u017ee recenze a hodnocen\u00ed, kter\u00e9 ozna\u010dujete, jsou p\u0159ipraven\u00e9 a dostupn\u00e9 pro u\u017eivatele z\u00a0ozna\u010den\u00e9 str\u00e1nky. M\u011blo by b\u00fdt okam\u017eit\u011b jasn\u00e9 u\u017eivatel\u016fm, \u017ee tato str\u00e1nka m\u00e1 obsah recenz\u00ed.\u201c\u00a0Tohle ur\u010dit\u011b nen\u00ed ten p\u0159\u00edpad recenz\u00ed, kter\u00e9 Google ukazuje pod recenzemi z\u00a0internetu v\u00a0p\u0159\u00edpad\u011b byznys v\u011bdomostn\u00edch panel\u016f.                                                                                                                                                                                                                                                                                                                                                                                                "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Nekonzistence GOogle s recenzemi t\u0159et\u00edch stran mate u\u017eivatelskou zku\u0161enost","item":"https:\/\/www.ajsa.cz\/nekonzistence-google-s-recenzemi-tretich-stran-mate-uzivatelskou-zkusenost\/#breadcrumbitem"}]}]